Many music collections were built back in the day with the help of Columbia House record club. Columbia House was the way to build a music collection, thanks to its deals for “11 records or tapes for $1.”
The new owner of mail-order brand Columbia House is reportedly looking to resurrect the service with an old medium: vinyl.
The guy who recently bought the remains of the business at a bankruptcy auction, told The Wall Street Journal that vinyl’s comeback in recent years is proof that consumers need more choice in the way they buy records online.
John Lippman hints Columbia House probably won’t be a traditional store where you can pick-and-choose whatever you want. The service may be like a book-of-the-month club but with more choices.
Read more about Columbia House and the possible return of the record club via The Wall Street Journal.